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Kaifa’s market strategy plan in the international market

Release Time:2012-09-05

? With advanced anticipation and good preparation, Kaifa still maintained some growth in the main exporting products. The vice president of Kaifa, Mr. Chen Zhujiang, was interviewed yesterday, he said, although the exporting products has declined a little at the beginning of the third quarter, but with the hard effort in first half of year in the international market, it will lead to a happy ending.

? Kaifa is one of the core enterprises of the CEC Group as well as one of the top ten of the Industry Hundred Enterprises and the main force of electronics exports in Shenzhen,which is focused on three major business areas, ODM products EMS and electronic components OEM, especially specializing in hard disk heads, the metering system, the payment terminal products, digital home products , LED products.

? Mr. Chen said, although the international market situation is not optimistic at this time, we are still doing with all efforts in international market expanding. On one hand, we increased the market investment in Italy, Spain, the Netherlands, the United Kingdom, the old EU countries. On the other hand, we planned the strategy in India, Brazil, Malaysia and other emerging markets. He said the second half of 2013 Kaifa will achieve a great growth, perhaps we may break the record in Kaifa’s history.